城西国際大学を検索します。
CiNii Booksを検索します。
CiNiiを検索します。
CiNii Dissertationsを検索します。
IRDBを検索します。
NDLサーチを検索します。
本学の蔵書を検索した結果です。電子媒体は詳細画面から外部へリンクする事が可能です。
検索キーワード:(件名: #Product management)
該当件数:16件
Product management in action / edited by R.H. Offord
London : Business Publications , 1967. - (Management in action series). - (A Business management book)
図書
Marketing new industrial products / Michael J. Baker.
London : Macmillan Press
Product manager : a simulation / Jehiel Zif, Igal Ayal.
Englewood Cliffs, N.J. : Prentice Hall International
Advanced brand management : from vision to valuation / Paul Temporal
: cloth. - Singapore : J. Wiley & Sons (Asia) , c2002
Product/service strategy / Richard T. Hise
pbk. - [New York] : Mason/Charter , 1977. - (Priorities in marketing series)
Effective product-to-market management : a quality issue / H.R. Vorstman
New York, N.Y. : Prentice Hall International , 1993
Product management : marketing in a changing environment / Raymond D. Hehman
Homewood : Ill. , Dow Jones-Irwin
Powerful products : strategic management of successful new product development / Roger Bean, Russell Radford
New York : AMACOM , c2000
Corporate strategy and product innovation / edited by Robert R. Rothberg
New York : Free Press , c1976
Winning back your market : the inside stories of the companies that did it / Jagdish N. Sheth
New York : Wiley , c1985
Inclusive branding : the why and how of a holistic approach to brands / Klaus Schmidt and Chris Ludlow
Basingstoke : Palgrave Macmillan , 2002
Superior product development : managing the process for innovative products : a product management book for engineering and business professionals / Clement C. Wilson, Michael E. Kennedy, Carmen J. Trammell
Cambridge, MA : Blackwell Publishers , 1996
Environmental marketing management : meeting the green challenge / Ken Peattie
London : Pitman , 1995
The brand mindset[TM] / Duane E. Knapp
New York : McGraw-Hill , c2000
Innovation management : strategies, implementation and profits / by Allan Afuah
New York : Oxford University Press , 1998
Innovation and the general manager / Clayton M. Christensen
: pbk. - Boston, Mass. : Irwin/McGraw-Hill , c1999