<図書>
Measuring psychological responses to media messages / edited by Annie Lang.
(LEA's communication series)
データ種別 | 図書 |
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出版者 | Hillsdale, N.J. : L. Erlbaum Associates |
大きさ | x, 244 p. : ill. ; 24 cm |
目次/あらすじ
所蔵情報を非表示
巻 次 | 配架場所 | 請求記号 | 登録番号 | 状 態 | コメント | ISBN | 刷 年 | 予約 |
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3階 | 361.45/Me11 | 0095096948 |
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0805807179 | 1994 |
書誌詳細を非表示
内容注記 | Think-aloud and thought-list procedures in investigating mental processes / Michael A. Shapiro -- Continuous response measurement (CRM) / Frank Biocca, Prabu David, and Mark West -- Using eyes on screen as a measure of attention to television / Esther Thorson -- Secondary reaction-time measures / Michael D. Basil -- What can the heart tell us about thinking? / Annie Lang -- Electrodermal measurement / Robert Hopkins and James E. Fletcher -- Signal detection measures of recognition memory / Michael A. Shapiro -- The time needed to answer : measurement of memory response latency / Glen T. Cameron and David A. Frieske -- Designing experiments that assess psychological responses to media messages / Bryon Reeves and Seth Geiger -- Detection and modeling of time-sequenced processes / James H. Watt |
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一般注記 | 1994 eng 別書名: Measuring psychological responses to media Includes bibliographical references and indexes |
著者標目 | Lang, Annie |
件 名 | Mass media -- Psychological aspects 全ての件名で検索 |
分 類 | DC:302.23/01/9 |
書誌ID | 1000045975 |
ISBN | 0805807179 |
目次/あらすじ